The Brief

Pirate Studios provide 24h rehearsal, production and DJ studios, festival stages, live streams.

The Pirate Prodigy program is now open for entries.

Win an arsenal of support from industry heavyweights, festival slots, unlimited free rehearsals, radio play and much more.


The response

With a final date for the campaign to close working with the team at UoB we created a 100 day campaign for the final push.

Each day marked the achievements of the inspirational donors and linked their stories to a calendar of events. The stories were then published each day across social media channels to generate momentum using the #100days.

The campaign reached a global audience accelerated by Alumni who shared content socially.

The overall campaign exceeded its target to hit £193 Million and ensure that the fundraising objectives are achieved.

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